Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

10,000

Liters of free beer (more than 1,000 cases—yum!) that a German brewer is offering to the fans of the first team to beat Bayern Munich in German soccer’s first division this season. Bayern is on quite a roll, having won 15 straight league games—the final nine of last season and its first six games this year. A rep for the brewer, Bitburger, told the Bild newspaper last week, “We want to create a bit of excitement.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in