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NEW YORK Pabst Brewing Co. has given a creative project for its Old Style beer to Cliff Freeman and Partners, sources said.
The work was assigned without a review, but the scope of the media has not yet been determined, sources said. Nielsen Monitor-Plus and TNS Media Intelligence/CMR show no spending for Old Style for the past several years.
Old Style is mostly known as “Chicago’s beer,” closely associated with Wrigley Field and the Cubs baseball team.
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