Fisher Rejoins Deutsch on BofA Business

NEW YORK Interpublic Group’s Deutsch has added a senior vice president, group creative director to its estimated $170 million Bank of America business, the agency said.

Tony Fisher has rejoined Deutsch in New York after running Tony Fisher Advertising for the past two years. Before that, Fisher, a writer, worked at the shop from 1997 to 2001 on accounts such as Bank One, Andrew Jergens (Biore) and General Nutrition Centers (GNC).

Fisher, who started last month, will report to managing partner, executive creative director Kathy Delaney, who said in a statement, “Tony’s work is both powerful and impactful, and it’s great to have him back again.”

An Australian, Fisher, 59, began his career at a small agency in New Zealand in the 1960s and then moved back to Australia, where he worked at Mojo in Sydney and John Bevins in Melbourne. He arrived in New York 13 years ago as an executive creative director at Ally & Gargano, with clients including Dunkin’ Donuts, Pfizer, Weight Watchers and Aamco.