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CHICAGO Fallon has added two new fashion clients—Lee Jeans’ Earl Jean brand and Liz Claiborne’s Sigrid Olsen—to its roster, according to the shop. Both assignments came without reviews.
The Minneapolis-based shop will help establish an overall marketing strategy for Sigrid Olsen and promote the brand’s recently launched retail stores. About 50 outlets are expected to be open nationwide by the end of the year.
“This is a very exciting time to be working with Sigrid Olsen,” said Fallon Minneapolis president Rob White, in a statement.
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