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Euro RSCG MVBMS hopes some of the magic of BMW Films will rub off on its own efforts now that one of the team members on that Fallon project, Mark Sitley, has joined the Havas shop.
Sitley, director of production at Fallon in New York, will move to crosstown shop Euro as its 20th partner next month. Sitley, 52, will also be ecd, a new title at the agency, and will report to shop president John Berg.
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