Ecast announced Wednesday (Sept. 10) an upgrade for its digital touchscreen jukebox network in bars and nightclubs. The new Ecast product, dubbed Ecast EQ, sports larger screens and new interactivity.
Full nationwide distribution across 10,000 bars and nightclubs is scheduled for later this year with current installations in New York, Chicago, Minneapolis, Los Angeles, San Francisco and Seattle.
EQ features a vertically-oriented, 40-inch flat-panel design with a 1080p high-definition touchscreen. Like the previous incarnation of Ecast, the network is powered via broadband Internet. New interactive features allow patrons to text message each other, share photos and content, along with accessing Ecast’s vast catalog of music, games, surveys and advertising.
“Over the past few years, we’ve taken the touchscreen digital jukebox beyond a music-only device to one that incorporates advertising with all the targeting of the Internet. With EQ, we’ve taken another radical leap forward, providing a new format for interactive entertainment,” said John Taylor, president and CEO of Ecast.