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As energy shortages thrust utility companies into the spotlight, 12 West Coast agencies are vying to join the action courtesy of Pinnacle West Capital Corp.
The energy and real estate development company held meetings last week with the chosen dozen at its Phoenix headquarters. The shops were selected from more than 50 that submitted credentials in a review for the creative portion of the estimated $4 million account.
A source described the meetings as “chemistry checks” and question-and-answer sessions.
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