DiMassimo to Open S.F. Office

DiMassimo Brand Advertising will open an office in San Francisco in late July to handle a new, unidentified e-commerce client with billings estimated at $20 million.
“It’s a national campaign, a big launch,” said Mark DiMassimo, president, who refused to identify the client. The ad assignment includes broadcast, outdoor and online duties. “Television looks like a large percentage of the work,” said DiMassimo. “Broadcast is a good vehicle for e-commerce, a great way to get [the client] known quickly.”
The agency is currently searching for space in the North Beach area.