Deutsch/la Loses Coors Light Share

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Molson Coors Brewing pulled Deutsch/LA from the $120 million Coors Light business, which it had shared with IPG stable mate Foote Cone & Belding for more than two years, the client said. Deutsch, which was added to the brewery’s roster in September 2002, will continue to work on the $25 million Aspen Edge low-carb brand as well as online work for all other brands, sources said. Deutsch was hired by former Coors chief marketing officer Ron Askew, who left in December.

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