After 30 years with Ogilvy & Mather, trade organization Cotton Inc. has parted with the WPP shop, last week awarding creative chores on its $20 million account to Omnicom’s DDB in New York. Ogilvy in New York defended against two other finalists: Publicis’ Publicis and IPG’s Lowe. Select Resources International in West Hollywood, Calif., consulted on the review. WPP’s MindShare continues to handle media.
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