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NEW YORK–Cliff Freeman and Partners has been dropped from Long John Silver’s $20 million broadcast creative review, a client executive confirmed.
“We just thought the other three (contenders) brought thinking and ideas closer to what we were looking for,” said Mike Baker, vice president of national advertising for the Louisville, Ky.-based chain, who confirmed Freeman has been cut.
Executives at the New York agency could not immediately be reached.
The remaining contenders are BBDO in New York, Foote, Cone & Belding in Chicago and Campbell-Ewald in Warren, Mich.
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