Charleston Cookies Goes to Market With ESS

ATLANTA The Charleston Cookie Co. has chosen Eberson Senger Shuler without a review to develop a national corporate identity campaign, sources said.

The Charlotte, N.C., shop will design print ads, packaging and a Web site for the Charleston, S.C.-based company. ESS has teamed with Hoover Ink Public Relations of Huntersville, N.C., to manage media and online public relations.

Print efforts are scheduled to appear in December issues of Charleston magazine, Food and Wine, In Style, Travel and Leisure and Vanity Fair, sources said.