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LOS ANGELES Marshall Advertising and Design has won advertising duties for HKS USA, the agency said.
HKS, a manufacturer and supplier of automotive aftermarket performance parts and accessories, selected Marshall in Costa Mesa, Calif., following a two-month review that included four other undisclosed agencies.
“We selected Marshall not only because of their experience in the enthusiast category, but also due to their understanding of our brand and our position in the marketplace,” said Rick Lafferty, executive vice president for HKS in Los Angeles, in a statement.
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