Calendar AMA/ATLANTA

The monthly meeting of the Atlanta chapter of the American Marketing Association will feature speaker Fred Larson, senior manager of resort marketing for Walt Disney World. New members orientation, 11 a.m.; meeting registration, 11:30 a.m.; program begins at noon. Swissotel in Buckhead. Info: (404) 222-2779
AUG. 14
LITERACY SPELLING BEE/LARGO, FLA.
Teams of corporations and individuals will compete to benefit the literacy program in Pinellas County, Fla. At the Radisson Sand Key. Info: (813) 393-5447
SEPT. 11
AMA/’TAKE ME OUT TO THE BALL GAME’
The American Marketing Association’s Atlanta chapter will hold a meeting on sports marketing featuring guest speaker Bob Longmire, executive vice president of Universal Marketing. Meeting, 11:30 a.m.-12:45 p.m.; followed by the Atlanta Braves vs. Los Angeles Dodgers baseball game. The Dale Murphy Room at Turner Field. Members, $33; guests, $38. Fee includes one Club Level game ticket and a beverage. Info:
(404) 827-4760
SEPT. 13