Bronner Outlines a New Direction

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Direct Marketing Shop Realigns Senior Levels, Plots Expansion
BOSTON-Bronner Slosberg Humphrey last week named David Kenny chief executive officer as part of a sweeping management restructuring. The shop also plans to open offices in other major cities.
“These moves will help us better align our organization with our approach to brand building and customer management,” said agency chairman and founder Michael Bronner, who turns over the chief executive mantle to Kenny but retains the title of chairman.
Agency partner Michael Slosberg was promoted from executive creative director to chief creative officer.





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