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Billings
Up 21 percent to $1.2 billion (est.)
REVENUE
Up 40 percent to $90 million (est.)
Win/Loss pitch ratio
9 out of 12
accounts won/media budget*
U.S. Air Force ($50 million)
Land Rover ($40 million)
Charles Schwab/Mutual Funds and CyberCorp ($30 million)
Ameritech ($25 million)
United Health Group ($15 million)
New Power ($10 million)
World Golf Championships ($8 million)
ACTV ($5 million)
Wal-Mart (projects)
accounts lost/media budget
SBC Wireless ($100 million)
How2.com ($12 million—resigned)
Wenner Media ($10 million—resigned)
Agillion.com ($8 million—resigned)
Hoover’s Online ($5 million—resigned)
Highlights
Won first car account; added three
business units to agency model.
*Added $180 million in billings from existing clients.
Sources: Adweek reports and Competitive Media Reporting.
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