As if out of the futuristic world of the film Blade Runner, where massive billboards displaying moving images loomed over L.A., a San Francisco-based company i" />

As if out of the futuristic world of the film Blade Runner, where massive billboards displaying moving images loomed over L.A., a San Francisco-based company i" /> BILLBOARDS COME TO LIFE <br clear="none"/><br clear="none"/><br clear="none"/><br clear="none"/>As if out of the futuristic world of the film Blade Runner, where massive billboards displaying moving images loomed over L.A., a San Francisco-based company i

As if out of the futuristic world of the film Blade Runner, where massive billboards displaying moving images loomed over L.A., a San Francisco-based company i" />

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Brand Marketing

BILLBOARDS COME TO LIFE

As if out of the futuristic world of the film Blade Runner, where massive billboards displaying moving images loomed over L.A., a San Francisco-based company i

BILLBOARDS COME TO LIFE <br clear=none/><br clear=none/><br clear=none/><br clear=none/>As if out of the futuristic world of the film Blade Runner, where massive billboards displaying moving images loomed over L.A., a San Francisco-based company i

By Adweek Staff

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The so-called ‘projection billboards’ were set to launch last weekend as part of a joint promotion put together by Gannett Outdoor to publicize its annual Creative Challenge and the Joffrey Ballet’s new production, ‘Billboards,’ a piece that celebrates the medium as a contemporary art form.
The billboard, developed by Herring Media Group, uses images from photographs, slides and drawings mixed with laser and other light effects projected onto a conventional billboard painted white to reveal dancers in full likeness and silhouette intermingled with other images like icons from the ’50s.
Copyright Adweek L.P. (1993)

Brand Marketing

BILLBOARDS COME TO LIFE

As if out of the futuristic world of the film Blade Runner, where massive billboards displaying moving images loomed over L.A., a San Francisco-based company i

Adweek Staff

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