BBDO Losing Veteran Personnel

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NEW YORK Three senior executives at BBDO are in the process of leaving the shop and will be gone by month’s end, an agency representative confirmed.

Jimmy Siegel, Rich Kronengold and Andy Russem are all longtime employees of the Omnicom Group shop’s New York office.

Siegel, who joined the agency in 1979 as a junior copywriter and rose to vice chairman, senior executive creative director, said he resigned to pursue his book-writing career. Siegel, 51, is the author of Derailed, which was made into a film starring Jennifer Aniston and released in the fall.



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