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Specs
Who Creative principal Leigh Sander; CEO, founder Mark Denesuk; strategy principal Nancy Crume; digital principal Joel Dollar
What Full-service ad agency
Where Dallas
Professional sports referees don't have a great reputation. So when the National Basketball Referees Association was looking for an image makeover, it called this decade-old Dallas agency. "We stepped in and came up with a whole new brand identity for the NBRA and redid all their digital infrastructure," said Commerce House CEO and founder Mark Denesuk, "everything from their presence on social media to the website that they have."
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