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The Atlantic Group has tapped Jeffrey Westhoven as director of business development.
Along with leading new-business efforts at the Norwalk, Conn., communications and branding shop, Westhoven will also help oversee the account management team.
Westhoven rejoins Atlantic Group from Red Sky Interactive, Chicago, where he served as a senior client partner. His résumé also includes launching and managing the Chicago office of consultancy Addison and a mid-1990s account service stint at Atlantic Group.
As the economy has tightened, several smaller and mid-sized shops have sought to invigorate their new-business efforts; Gearon Hoffman, Boston, recently named Robert Knight to helm business development.
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