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The good times were rolling last week at the Blue Cat in Boston, where every Gearon Hoffman employee received a beer and a bonus–the agency’s quarterly bonus.
“It’s just a way of getting everyone to realize that we are not creative against account management or media against production. We’re all for one and one for all,” said Bob Hoffman, president of the Boston shop. “It’s a good way to build team attitude.”
Promotions were flowing as freely as the dollars: Several account executives were given new titles and Scott Lainer was named associate creative director.
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