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LOS ANGELES Winchell’s Donut House has tapped Adlhoch Creative to handle creative on its $1-2 million account, the agency said.
The Los Angeles shop won the account following a review involving undisclosed agencies. Wasserman & Partners and Detroit Creative Group, both in Vancouver, B.C., previously handled creative.
Adlhoch will handle a brand repositioning for the Santa Ana, Calif.-based doughnut chain, as well as broadcast and print creative and possibly signage, said Adlhoch president and creative director Bruce Adlhoch.
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