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Here is proof positive that ad agencies watch nerdy science videos on YouTube just as often as the rest of us.
Remember a couple of years ago when "invisibility cloak" technology made headlines? Now, Mercedes is in on the act with a similar, albeit much simpler stunt recalling this zombie costume. Aside from the construction of the "cloak," the execution here is simple and effective, with the first part of the ad basically a riff on this theme, and then the second part offering a breakdown of how they did it.
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