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When it rains, it pours. Five marketers have hired new shops for creative and media accounts in the past 10 days, starting with Johnsonville Sausage, Johnnie Walker and Golden Corral and ending with Bloomin' Brands and Sprint.
Sprint's selection of Deutsch L.A. had been expected since last month, when the telco told fellow finalist Arnold that it was not getting its broadcast business. In fact, Deutsch had already started creating TV ads before it finalized its contract.
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