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Separately, Incumbent Kirshenbaum to Lay Off About 20 Staffers
CSFBdirect, the online brokerage of investment-banking firm Credit Suisse First Boston, is launching a review of its estimated $20 million creative account.
The client confirmed the review but declined to elaborate. Incumbent Kirshenbaum Bond & Partners in New York declined to participate, sources said.
A consultant has not yet been selected, sources said.
The client, whose parent company Donaldson, Lufkin & Jenrette was acquired by Credit Suisse last November, was formerly known as DLJdirect.
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