Founded in 2005, Amobee is an advertising platform that understands how people consume content. Amobee’s goal is to optimize outcomes for advertisers and media companies, while providing a better consumer experience. Through the platform, Amobee helps customers further their audience development, optimize their cross-channel performance across all TV, connected TV, and digital media, and drive new customer growth through detailed analytics and reporting. Amobee is a wholly owned subsidiary of Singtel, one of the largest communications technology companies in the world.