Rethinking Working and Non-Working Spend
Advertising spend defies simplistic 'working' vs 'non-working' labels.
R3 Appoints Ishan Chatterjee to Lead Global Growth from EMEA
R3 has appointed VML veteran Ishan Chatterjee as Vice President, Global Growth to support the company’s expansion across EMEA.
R3 & ISBA Launch Marketing Procurement Partnership
R3 & ISBA Launch Marketing Procurement Partnership With Agency Landscape & Performance Trends
An 8.4% Increase In Creative Highlights A Muted 2023 New Business Landscape
The Global Creative and Media new business landscape for 2023 proved to be relatively muted despite marque accounts like Pfizer, Uber, and Kimberly-Clark put under review, according to independent global [...]
R3’s Adbrands Maps Client-Agency Partnerships for More Than 3,000 Brands
Adbrands, a platform which tracks creative and media account moves and management for the world’s leading brands and companies, has mapped client-agency partnerships for more than 3,000 brands across 120 [...]
R3 Hires Digital Advertising Pioneer Joanna O’Connell to Lead Innovation
Independent global marketing consultancy R3 has appointed digital advertising analyst Joanna O’Connell as EVP, Innovation across its agency, media and transformation practices.
CPG Companies Are Performing While Transforming in 2023
The world’s leading CPG brands are fortifying their businesses by restructuring for efficiency and building the strength of household brand names.