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The Right Mix of Data and Expertise Is the Recipe for Influencer Marketing Success

It’s not just the type or amount of data that matters. It’s what you do with it.

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Here’s the Secret to Unlocking Influencer Effectiveness

Who are the important influencers? They’re moms, dads, eyeshadow aficionados and travel point divas. They are microinfluencers who can reach millions with a single social post to a few hundred [...]