Wednesday Stir

By Kyle O'Brien 

-Agency the community has created some new work for the Volkswagen Taos—and it has an avian theme. The spot, “Birdhouse,” is running in both English and Spanish and is part of the latest Drive Bigger campaign that includes several spots across the general and Hispanic markets. The spot shows a birdwatcher collecting supplies to build more birdhouses outside his window. The spot is buoyed by the charmingly quirky song “I Like Birds” by the Eels.

-Grey Group continues to transform its C-Suite, naming Laura Maness the agency’s global CEO.

-Mercedes-Benz lost its director of creative communications and marketing Natanael Sijanta to Team X, the Omnicom agency created to service the brand.

-Samsung is defending its “Night Owl” ad by Ogilvy New York that shows a woman running alone at night.

-Rick & Morty star in a global campaign from Adidas to launch the sports apparel firm’s new X Speedportal soccer boots.

-Liquid Death is promoting a cringey dad bod workout with comedian Bert “The Machine” Kreischer where jalapeno poppers and hydration go hand in hand.

-A diverse crew is vying to become the new voice of Burger King in France, as it launches a competition for customers to become its jingle.

-The Delaware Chancery Court has chosen an October trial date for Twitter’s suit against Elon Musk.