-A quarter of Ukraine’s child population has fled the country, leaving everything behind, including family members. Better Time Stories, a not-for-profit initiative to support Ukrainian refugee children and make them feel welcome through the power of books, has launched a new campaign from Boomerang, part of Publicis. A film shot in Ukraine, directed by Ukrainian film director, Anna Kopylova, captures the struggle of broken families affected by the war. Five bilingual children’s books were created for this purpose, which can be read aloud, remotely by a family member left behind via an app, while also learning the new language of the host country. Better Time Stories hopes that connected storytelling will bring back some joy into the lives of refugee children.
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