Produce Marketing Association

Michelle Obama: Marketing Can Make America Healthier

I don't think I ever could have imagined that, as first lady, I would appear in an episode of Billy on the Street to promote fruits and vegetables and would wind up slow dancing with Big B

Bert and Ernie to Plug Veggies to Kids

Families and children could soon see Big Bird popping up on displays of broccoli, or Ernie next to a basket of apples.