Just when you thought reality TV was totally out of ideas—like completely, entirely, woefully out of ideas—Oxygen and Esquire come along with a novel pitch: two shows with the same cast on two different networks, one aimed at men and one aimed at women.
From Silicon Alley to Silicon Valley, TV, magazine and tech elite were out this week mingling and moguling.
Bravo has not one but two scripted series green-lit and ready to go this coming season, and Oxygen is going through a full-blown rebrand starting by the end of the year, with only reality series Preachers of L.A. on the list of returning series promoted at the event.
After months of cleaning house at G4, the network has been granted a somewhat inadvertent reprieve, as NBCUniversal has decided that the low-rated women’s lifestyle outlet Style will now surrender its spot on the dial to Esquire Network.
Those who complain that style is always changing might just have a point. NBCUniversal plans to announce this week that it will transform its Style network into Style Media—à la Bravo Media and Oxygen Media—with a full-blown rebrand to follow this summer.