When you're a TV megacorporation hosting the Super Bowl, it seems like a shame to dedicate all that valuable advertising real estate to other companies. So broadcast, cable and digital behemoth NBCU is using some of its precious commercial time to tout sister network E!'s first scripted drama, The Royals.
It's finally happening: E!'s scripted series, The Royals, will grace its viewers with its presence in 2015. A one-hour drama by Mark Schwahn about the British royal family and starring Elizabeth Hurley, the show has been ordered to series by E!, though the network did not say how many episodes it would have.