View Post Morning Shows | Ratings Week of Nov. 29 Morning Show Ratings: Today Marks Back-to-Back Weeks at No. 1 in Total Viewers By A.J. Katz on Dec. 7, 2021 - 12:30 PM NBC's morning show continues to average the most adults 25-54 as well. Additionally, CBS Mornings regained adults 25-54 after losing many of them last week to Today.
View Post Morning Shows | Ratings Week of Nov. 15 Morning Show Ratings: ABC, NBC Split Ratings Race, But See Week-to-Week Declines By A.J. Katz on Nov. 23, 2021 - 12:49 PM CBS Mornings, on the other hand, averaged its largest total audience since August.
View Post Morning Shows | Ratings Week of Nov. 8 Morning Show Ratings: GMA and Today Split First Place, CBS Mornings Sees +9% Week-to-Week Growth in Demo By A.J. Katz on Nov. 16, 2021 - 12:32 PM Today also grew +9% from the prior week, but in average total viewers. GMA grew +5% in total viewers. All in all, a pretty good week by 2021 standards.
View Post Morning Shows | Ratings Week of Nov. 1 Morning Show Ratings: GMA Triples Its Total Viewer Lead Over Today From the Previous Week By A.J. Katz on Nov. 9, 2021 - 1:20 PM However, Today continues to average more adults 25-54 than GMA. In fact, the show has earned an outright win or first-place tie in the demo for 318 out of the past 323 weeks.
View Post Morning Shows Week of Oct. 25 Morning Show Ratings: Today Show Is No. 1 Among Adults 25-54, Up Slightly From Year-Ago Week in Total Viewers By A.J. Katz on Nov. 2, 2021 - 12:25 PM GMA averaged its largest total audience since the week of August 30.
View Post Morning Shows | Ratings Week of Oct. 18 Morning Show Ratings: GMA Is Most-Watched, While Today and CBS Mornings Post Week-to-Week Growth By A.J. Katz on Oct. 26, 2021 - 1:00 PM Today remains No. 1 among adults 25-54, and saw +5% growth in the measurement from the previous week.
View Post Morning Shows | Ratings Week of Oct. 11 Morning Show Ratings: Today Is No. 1 in Demo, Posts Week-to-Week Growth in Total Viewers By A.J. Katz on Oct. 19, 2021 - 1:15 PM Good Morning America remains America's most-watched morning show, while CBS Mornings sees slight week-to-week growth in demo.
View Post Morning Shows | Ratings Week of Oct. 4 Morning Show Ratings: GMA, Today Split First Place as Ratings Drop By A.J. Katz on Oct. 12, 2021 - 1:03 PM Today won in total viewers Monday, likely aided by NBC Sunday Night Football.
View Post Morning Shows | Ratings Week of Sept. 27 Morning Show Ratings: GMA, Today Split First Place; CBS Mornings Sees Growth From Prior Week By A.J. Katz on Oct. 5, 2021 - 12:45 PM GMA also saw week-to-week growth among adults 25-54 viewers, while Today marked 59 consecutive weeks at No. 1 in the key measurement.
View Post Morning Shows | Ratings Week of Sept. 6 Morning Show Ratings: Today Repeats as Most-Watched Morning Show, a Rare Feat Outside of Olympics Weeks By A.J. Katz on Sep. 14, 2021 - 2:39 PM GMA did manage to beat its NBC competitor on Thursday in the key A25-54 demo.
