-Chicago agency Tom, Dick & Harry Creative Co. is taking advantage of its unique address to promote a four-part original horror-comedy series. 350 W. Eerie is a mockumentary-style series that changes what it means for an agency to get “ghosted.” Created by the agency’s internal production and content house, TDH Studios, the series follows TDH employees as they investigate mysterious paranormal activity going on in the office. It pays homage to the agency’s reputation as “Chicago’s craft agency.” A late-night ghost hunt leads them to connect with a supernatural entity who isn’t so scary after all. See the full series here.
-Just for Halloween, Adweek talked with six CMOs about what scares them as they plan their 2024.
-New business leads use NBZ Partner’s members-only Slack channel to crowdsource answers to job-related and professional development questions.
-Adweek’s newest podcast is The Garage: Tools for Retail Media Innovation hosted by Evan Hovorka, vp of product and innovation, and Dan Massimino, director of marketing, from Albertsons Media Collective.
-Tony Award-winning poet Lemon Andersen has written a poem on the power and beauty of art in ad agencies.
-Why did Wendy’s launch a true crime podcast? Marketing director Lisa Deletroz talks about the creation of The Burger Files.
-Last week, a list made the rounds on social media about where women don’t want to go on a first date. Topping the list was the Cheesecake Factory. After the worst places for a first date went viral, the cream cheese brand Philly wanted justice for the cheesecake movement and offered one lucky potential couple a unique first date night experience: “CheeseDate at the Factory,” complete with a candlelit multicourse cream cheese menu, first class travel and accommodations, and of course, cheesecake. Philly’s Instagram has details on the chance to win a free trip to CheeseDate at the Factory for an exclusive tasting experience.
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