Brands | Campaigns | People Old Spice: Now Strong Enough to Help You Dump Heather Graham By Kiran Aditham on Apr. 23, 2012 - 1:05 PM The W+K/Old Spice cavalcade continues as the agency is now touting the P&G brand’s Champion lineup with a new series of ads, one of which features a brief appearance from a sandcastle Delorean and Rollergirl herself, Hea ...
Campaigns Terry Crews Takes Over, Yells Aplenty in Latest Old Spice Work By Kiran Aditham on Jan. 12, 2012 - 10:12 AM When he’s not filming Sly Stallone’s sequel to the bloody, guilty pleasure opus that is The Expendables or cracking us up as the penny-pinching pops on syndication in Everybody Hates Chris, Terry Crews is once again sc ...
Brands | Campaigns W+K Gives Isaiah Mustafa a Breather in Latest Old Spice Campaign By Kiran Aditham on Sep. 8, 2011 - 11:35 AM You know, these ads just aren’t the same without Isaiah Mustafa, but then again, maybe it was time for W+K Portland to make a fresh start with its valuable client, Old Spice. But we don’t know if this spot, which may h ...
Campaigns | TV The Isaiah Mustafa Blitz Continues By Michael Musco on Mar. 7, 2011 - 12:48 PM We’re sure there’s many of you who think the Isaiah Mustafa-led Old Spice campaign has lost its luster, and perhaps some of the more recent spots have sullied the once-novel concept. But that hasn’t stopped Wiede ...
Ad Biz | Campaigns W+K, EA Unveil ‘Duty Calls’ Parody By Michael Musco on Feb. 4, 2011 - 3:50 PM Wieden + Kennedy gives it another go in promoting the first-person shooter gaming genre with its effort for EA’s Bulletstorm, which allows gamers to perform “Skill Shots” or crazy combos rather than killing your average ...