View Post Agencies | Brands | Campaigns | TV The Martin Agency Revisits ‘Camels’ for Geico By Erik Oster on Dec. 22, 2014 - 1:08 PM According to Adweek, The Martin Agency’s “Hump Day” ad for Geico was the brand’s most viral ever, so it’s no surprise that the agency (who have been known to recycle its ideas for the brand) riffs on ...
View Post Ad Biz | Agencies | Brands | Campaigns | TV The Martin Agency Asks Salt-N-Pepa to Spice Up Geico By Erik Oster on Nov. 26, 2014 - 12:45 PM The Martin Agency makes sacreligious use of Salt-N-Pepa’s iconic 90s hit “Push It” — as well as the group itself — in its latest spot for Geico. The 30-second ad opens on a man trying to pull open a ...
View Post Agencies | Brands | Campaigns | TV TBWA BEING Gets Goofy for Wheat Thins By Erik Oster on Aug. 14, 2014 - 10:22 AM TBWA BEING gets goofy in their latest spot for Wheat Thins, entitled “Trap Door.” In the 15-second spot, a man explains to his wife that’s he’s created a trap door to keep anyone from stealing his Wheat Thi ...
View Post Agencies | Brands | Campaigns | People | Sports | TV The Martin Agency Brings Back Jordan for Hanes By Erik Oster on Jul. 17, 2014 - 11:37 AM Michael Jordan is back (this time, thankfully, sans Hitler mustache) for Hanes in a new spot by The Martin Agency. The 30-second spot is Jordan’s first appearance in a Hanes television commercial since 2010, and also marks h ...
View Post Ad Biz HBO GO, SS+K Screen Sex Scenes for You, Your Parents and Your Little Sister By Patrick Coffee on Apr. 21, 2014 - 2:17 PM In what we’ll call a creative take on those universally awkward coming-of-age moments experienced by everyone fortunate enough to live in a house equipped with HBO, SS+K advertises the network’s streaming service by re ...
View Post What The?? Delta’s ’80’s In-Flight Safety Video’ Crams as Much Decade’s Worth of Nostalgia Into 5 Minutes By Erik Oster on Jan. 28, 2014 - 4:40 PM We’re not sure who’s behind it, but “Delta’s 80’s In-Flight Safety Video” manages to turn the normally insufferable flight safety video into something totally rad (Update: It is W+K NY, credit ...
View Post Agencies | Brands | Campaigns Snickers Plays What-If in Two New Commercials By Jordan Teicher on Jan. 27, 2014 - 2:42 PM To promote Snickers Bites, BBDO New York went retro. Bites give hungry customers a bag full of tiny pieces of Snickers bars, a pretty big switch for the consistent candymaker. But what if Snickers had thought of the idea decades a ...
View Post Agencies | Campaigns | Sports | What The?? Call Kevin Love for Some One-on-One in Latest ESPN RV Ad By Jordan Teicher on Nov. 15, 2013 - 3:10 PM We catch Minnesota Timberwolves All-Star Kevin Love and NBA commentator Mike Breen in medias res, driving through some nondescript green chunk of Basketballville in the latest NBA on ESPN RV spot from W+K New York. With Breen ...
View Post Agencies | Campaigns | Sports | What The?? Steph Curry, Mark Jackson Hop into the RV for More NBA on ESPN Hijinks By Erik Oster on Nov. 7, 2013 - 9:30 AM We’ve covered a few W+K New York RV spots for NBA on ESPN in the past here at Agency Spy including this recent effort. In the latest installments including the one above dubbed “Notebook,” we have yet another h ...
View Post Agencies | Campaigns | Sports | TV NBA on ESPN Crew Bunks Up for New RV Spot By Jordan Teicher on Oct. 22, 2013 - 9:23 AM Another day, another team-up between ESPN and W+K. “Inner Monologue,” the latest 30-second NBA on ESPN RV ad created by W+K New York, answers very important questions about the crew’s sleeping arrangements. Yes, ...