-Kleenex is out with a new campaign that shows that not everything can be controlled, including a sneeze in a crowded elevator, a nosebleed or a lipstick smudge. Those moments are a natural part of life—and Kleenex wants to display them on a larger-than-life scale to show that everyone is a beautiful mess. Created in partnership with FCB, the campaign helps position Kleenex as a solution to life’s little inconveniences.
-Adweek’s Media All-Stars have been named and the list features a diverse crew of people who are all stars for their respective companies.
-The Harmon Brothers have brought their humor to a show about Jesus, enlisting the Devil to promote the show The Chosen.
-Crossmedia U.S. CEO Kamran Asghar is Adweek’s Media Executive of the Year.
–Michelle Morgan, who specializes in paid media campaigns for Dove, is Adweek’s Media All-Stars rising star.
-Budweiser recently announced the arrival of limited-edition cans in time for Memorial Day and people can get ready to pop open a can of Freedom.
-Chocolate maker Cadbury has launched a campaign to rally the British public behind the 2.8 million young people struggling daily with self-doubt.
-Veteran creative Icaro Doria has left Hill Holliday. “Icaro is pursuing new opportunities in his home country of Brazil. We wish him the best and will be announcing a new CCO shortly. While Icaro will of course be missed, he helped lay the groundwork for the next generation of creative talent and work at the agency. We’re incredibly grateful for all of his contributions,” said a Hill Holliday spokesperson.