Adweek’s Brand Genius Award has stood as the marketing and branding world’s consummate honor for nearly three decades. Each year, a distinguished panel of our senior editors convenes to identify the most creative, colorful, and ultimately successful examples of brand building in 10 major business categories. While the achievements of each recipient vary, each of them has demonstrated unique ideas, a willingness to break with convention, and has successfully advanced his or her brand’s prestige despite formidable competition and a challenging business climate.
To salute this best-in-class work, Adweek profiles each of the Brand Genius recipients in a special issue of the magazine, and honors them in person at a gala awards dinner held in Manhattan. The evening’s gathering is an opportunity not just to celebrate the accomplishments of some of the most gifted executives working today, but for them to share the spotlight with their in-house teams and agency partners. This year’s awards dinner will be held at Cipriani, 25 Broadway, on October 18.