Wednesday Stir

By Erik Oster 

-The Many and Budget Blinds kicked off a campaign supporting essential workers with surprise room makeovers for their homes (video above). The series will profile eight essential workers across the U.S. and Canada (see image for this post) who will receive products ranging from blinds to curtains, pillows and accessories. The campaign will run across social channels including Facebook and Instagram.

-Humanaut pokes fun at greenwashed ads with its spot for shopping app Merryfield.

-Beware, DTC brands: The orthodontists are gunning for you.


Dog food goes gourmet.

-Media buyers are holding back spending on TikTok.

-The VIA Agency partnered with the Portland Press Herald to create free advertising for small, primarily minority-owned local businesses impacted by the pandemic.

-Goodby, Silverstein & Partners art director Malika Reid on her life, art and typography.