Wednesday Stir

By Kyle O'Brien 

-After Boston knocked the Toronto Maple Leafs out of the playoffs (again), Boston Pizza quickly set-up a rage room in the parking lot of a BP in Toronto. It was open for frustrated fans to let out some steam, so plenty of fans took advantage, including Leafs superfan Dart Guy.

-Burger King and David Sao Paulo dubbed the combination of a receding hairline and a bald spot “the bald thru,” while luring customers to its drive-throughs.

Advertisement

-Sleep-aid brand Unisom and fashion designer Christian Siriano seized the glamorous Met Gala moment with an unusual collaboration to highlight the importance of sleep.

-If you’re going to bootstrap your own new agency, you’re going to have to learn to live with fear, writes Noel Cottrell, founder and chief creative officer of Murder Hornet.

Jamie King, the CEO and chief strategy officer of Camp + King, has a blueprint for QSR brand management to anchor business and brand growth.

-In the latest episode of Young Influentials, ADWEEK sits down with Liz Money, svp of brand and creative at Béis to discuss how the Béis Pit Stop came to be, and how the brand is working to build a community beyond digital content.

-Meta introduced new products that let advertisers use generative AI to create images and text.

Advertisement