Agencies | Brands | TV Audi Does Some Spring Cleaning By Bob Marshall on May. 18, 2011 - 11:47 AM Apparently, everyone in this town really reveres the Audi A7. And, what better time to do some cleaning than spring, right guys? LOL, get it? (Wink wink, nudge, nudge.) “Spring Cleaning” is one of two new spots for Aud ...
Agencies | Brands | People Criss Angel Reveals Microwaveable Popcorn Bowl By Bob Marshall on May. 6, 2011 - 10:34 AM Not content with the current state of popcorn, the best-selling gourmet popcorn brand in America, Orville Redenbacher’s, is introducing the microwaveable bag/bowl hybrid. That’s right. No longer will you feel bad about ...
Agencies | Campaigns | Social Media Intel’s ‘The Chase’ Integrated into Facebook By Bob Marshall on May. 3, 2011 - 10:46 AM Back in January, when Osama Bin Laden remained at large and Packers had not yet won the Super Bowl, we posted a video from Intel called “The Chase,” which advertised the new Intel Core i5 processor. At two minutes long ...
Agencies | People W+K Bumps Allen Up to Old Spice CD By Kiran Aditham on Apr. 6, 2011 - 1:42 PM With Old Spice copywriter Eric Kallman leaving shortly to join up with Gerry Graf, Wieden+Kennedy is making some changes to its popular account, specifically moving creative director Eric Baldwin to global CD on Levi’s, wher ...
Agencies | People Gerry Graf Lures Old Spice Creative Away from W+K By Kiran Aditham on Apr. 5, 2011 - 11:26 AM Gerry Graf’s New York-based start-up, Barton F. Graf9000, LLC, which the former Saatchi & Saatchi CCO launched last fall, has found a new ECD in Eric Kallman, the award-winning copywriter of Old Spice’s “The ...
Campaigns | TV The Isaiah Mustafa Blitz Continues By Michael Musco on Mar. 7, 2011 - 12:48 PM We’re sure there’s many of you who think the Isaiah Mustafa-led Old Spice campaign has lost its luster, and perhaps some of the more recent spots have sullied the once-novel concept. But that hasn’t stopped Wiede ...
Ad Biz | Campaigns W+K, EA Unveil ‘Duty Calls’ Parody By Michael Musco on Feb. 4, 2011 - 3:50 PM Wieden + Kennedy gives it another go in promoting the first-person shooter gaming genre with its effort for EA’s Bulletstorm, which allows gamers to perform “Skill Shots” or crazy combos rather than killing your average ...
Campaigns Audi’s Going to Have A ‘Goodnight’ This Super Bowl By Michael Musco on Jan. 14, 2011 - 1:21 PM There’s no “Green Police” controversy this time around with Audi’s Super Bowl marketing as the automaker’s unveiled aa new 60-second TV spot, which is dubbed as a prelude to its upcoming Super Bowl XL ...