-DDB Sydney’s “Special Delivery” highlights McDonald’s 100% Aussie chicken menu, showcasing it is too good not to share (video above).
-What’s next for the clients that fired The Richards Group?
-Other agencies should take note of The Richards Group’s client exits and take action to prevent being the next shop to lose account relationships over unaddressed internal issues.
–Texas Monthly interviewed Stan Richards, who seemingly doubled down on the controversial comments that led to his exit, saying, “In trying to protect the client’s business, I just didn’t want to have a campaign out there that was going to run off any of their guests. And that campaign would have. It should have been more multicultural, and it wasn’t. It was very Black.”
-72andSunny Los Angeles launched “Specifically Pacific” highlighting Pacific Foods organic offerings, the first national campaign for the Campbell’s brand. Pacific Foods appointed 72andSunny as lead creative agency in August.
-Take a look at Adweek’s 2020 Media Plan of the Year winners, including Comedy Central and Fallon’s Best in Show-winning campaign for Awkafina Is Nora From Queens.
-Mindshare CEO Nick Emery‘s departure was prompted by a video call “prank” described as “lavatorial” and “juvenile.”
-Snack brand Utz (try the crab chips) appointed Sasha Group, a VaynerX company, as agency of record.