-Apple Pay’s newest multi-national campaign in the U.S., U.K. and also on social media is called “Pay the Apple Way.” The spots address cumbersome payment methods, like card readers, giant wallets and fumbling for the right cards. It touts Apple Pay as an easy, secure and private way to pay and uses security features built-in to the hardware and software of your Apple devices to help protect your transactions.
-Pizza chain Hungry Howie’s is celebrating its 50th anniversary by launching a secret menu of specialty pizza options that can be ordered with a unique AR experience.
-ChatGPT has made its way to data clean rooms.
-Brazil didn’t make it to the Women’s World Cup final, but this ad from director Sarah Chatfield and Wieden+Kennedy Säo Paulo is a winner.
-Just in time for college football season, the SEC Network has teamed up with Birmingham-based octet St. Paul & the Broken Bones to use the cover of “Saturday Night” for a pair of new ads. The two spots, “Football” and “Fired Up,” in collaboration with creative, media and social agency McKinney, showcases the joy and pageantry college football brings to fans and stadiums every Saturday in the fall.