A Marketer’s View Into the Minds of Streaming Audiences
What do viewers care about most?
As more audiences gravitate toward streaming content across devices, marketers need insight into what they want most from their viewing experience.
Tubi’s “Original Content Is Key to Streamer Satisfaction,” one-sheet reveals what matters most to streaming audiences, based on a survey of 2,000 viewers.
Insights include:
Consumers desire options: 86% of streaming audiences say they want a variety of content to choose from.
Ad count matters: 45% of viewers prefer fewer ads when assessing the value of a free streaming service.
Sharpen your focus on streaming audiences. Download the one-sheet.
