Tuesday Stir

By Kyle O'Brien 

-BLK, a dating app for Black singles, is celebrating Black History Month with an initiative that honors the enduring legacy of Black Love. The app worked with Nigerian-based animation studio Jolly Squid to create an inspiring animated timeline that highlights the importance of Black Love throughout history. The video is a tribute to the unbreakable bond between Black couples, and to the community’s resilience and strength.

-Adweek’s latest podcast talks with VML’s chief creative officer of innovation for North America, Walter T. Geer III, about a conference focused on unlocking the economic potential of Black and diverse consumers.

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-The eclipse is coming on April 8, so now’s the time for a bit of planetary promotion from Southwest Airlines, called “Solarbration.”

-Indie agency Via is entering its next phase of growth, naming Scott MacLeod as president and expanding four key practices.

-The fractional CMO is a trendy new marketing title—and it’s not going anywhere.

-The Sustainable Apparel Coalition, a global nonprofit aimed at improving the social and environmental impact of the fashion industry, is expanding into new territory: home furnishings, sporting and outdoor goods, bags and luggage.

-The Economist has named former Disney+ executive Luke Bradley-Jones as its new president.

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