Tuesday Morning Stir

By Erik Oster Comment


-Are you sick of holiday ads yet? FCB Toronto launched a campaign centered around rescuing a “Lost Reindeer” for Air Canada (video above).

McCann promoted Devika Bulchandani to president, North America.

Mindshare hired Dentsu Aegis Network vet Will Graves as CFO for North America.

-Political marketers need to focus more on marginalized voters.

-Denver Ad School’s Max Lenderman predicts that the industry will delve further into brand purpose in 2020.

-GQ brings you “An Oral History of the Folgers Incest Ad” (2009’s “Coming Home.”). The internet is a strange place.

-Performance marketing agency Agency Within expanded its relationship with Shake Shack, through an in-housing engagement with Shake Shack’s marketing team.

Serta Simmons is revamping its ad strategy in a competitive mattress category.

-Wunder, a small Halifax, Nova Scotia agency bought $10,000 of advertising space and left it blank as a gift to the public, because they know we’re all tired of ads.

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