Tuesday Morning Stir

By Erik Oster 


-DDB Sydney launched a “Too Powerful For TV” campaign for Volkswagen (video above).

-Ford concludes its global creative review by introducing a new agency model, naming BBDO as its lead creative agency and W+K as innovation agency on certain projects, while WPP retains an activation role.

-The Drum takes a look at what the news means for holding company’s bespoke agencies.

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-Ford, which is suffering a $1 billion loss due to Trump tariffs, is planning layoffs.

-Why do so many agencies use blue in their logos?

-GroupM managing director, global client solution, Performance Media Group Candice Odhams is joining the London office of Wavemaker as managing director.

-AMV BBDO and M&M’s think you should let Red tell you what to watch next.

-The Motor Neurone Disease Association appointed Don’t Panic as agency of record, following a review.

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