Thursday Stir

By Kyle O'Brien 

-While vaccinations are helping to prevent greater Covid-19 outbreaks, there are still plenty of people who haven’t yet had their shots, and the Kroger Company, which owns many grocery stores and pharmacies, has enlisted Major League Baseball stars to help educate people about vaccinations.

Kroger Health brought out players like Mookie Betts, Tim Anderson and others in MLB markets to urge people to “Take One for Your Team,” educating and influencing people in underserved, primarily minority communities.

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-If you haven’t been vaccinated, get inspired by BLK, the dating app created for Black singles, which has partnered with rap legends Juvenile, Mannie Fresh, and Mia X for a timely remake of the perennial summer jam, “Back That Thang Up.”

-The Richards Group has quietly worked to overhaul its internal culture under new leader Glenn Dady, and has lured back veterans Sue Batterton and Trevor Monteiro as its enters its next chapter.

-Publicis Groupe has promoted its managing director of Publicis Sapient in Italy, Roberto Leonelli, to chief executive officer for the country.

-U.K. ad industry leaders talked with Adweek about sexism in the industry and how to take action.

Panera has come out with a line of swimwear based on its popular products, including one-piece suits with “Soup” written on them, swim trunks based on its “mother bread” logo, and even a bread bowl floatie.

Tony Walford, founding partner of Green Square Associates, wrote about how mergers and acquisitions has not let up in recent years.

-Check out The Drum’s latest favorite creative campaigns, including those from Google, Oatly and Specsavers.

 

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