Brands | Campaigns | TV Kia’s Electronica-Obsessed ‘Hamstars’ Bring the Party to the 18th Century By Bob Marshall on Aug. 30, 2012 - 10:31 AM Love ’em or hate ’em, but Kia’s break-dancing over-sized hamsters must actually be selling units of the Soul. How else do you explain this nonsensical 90-second spot from David&Goliath, which looks like it co ...
Brands | Campaigns Up Up and Away: David & Goliath Strikes It Rich for CA Lottery By Ella Riley-Adams on Aug. 6, 2012 - 2:00 PM Advertising the lottery isn’t a huge challenge. Simply create far-fetched fantasies and convince people that it could all be theirs if they just spend $1.00 on one ticket. Or create an ad that serves as a smiling, twinkly-eyed f ...
Brands | Campaigns | TV NFL Thursday Night Football Promises to Be ‘Serious Fun’ By Bob Marshall on Jul. 31, 2012 - 11:48 AM Football fans, IT’S ALMOST TIME! The past few months have been hard. Sure, we were excited when the MLB season kicked off, but we’ve reached the mid-season lull where it’s become too difficult to feign interest a ...
Ad Biz | Brands Universal Studios Transforms Staples Center in Publicity Stunt By Bob Marshall on May. 29, 2012 - 4:54 PM In an outdoor marketing stunt more creative and inspired than the last three Transformers movies combined, Universal Studios and agency David&Goliath morphed L.A.’s Staples Center into a scene of intergalactic destructio ...
Agencies | Digital | Events | People Portfolio Night 10: ‘The Right Moment’ for Young Creative Talent By Bob Marshall on May. 7, 2012 - 11:56 AM Creative directors: They’re busy people. And, though you may think you have the most visionary and groundbreaking portfolio in the history of advertising (you don’t), it doesn’t mean creative directors are going ...
Brands | Sports | TV Kia’s Super Bowl Spot: Models, Metal and Meaty Sandwiches By Bob Marshall on Feb. 2, 2012 - 10:42 AM For the all screenshots I’d seen of a scantily-clad Adriana Lima holding a checkered racing flag, I didn’t have very high expectations for Kia’s Super Bowl spot. But, I was wrong, and David&Goliath definitely ...
Agencies | Brands CKE Parts Ways with D&G By Kiran Aditham on Dec. 2, 2011 - 4:05 PM Well, we have to say this took us somewhat by surprise when we first started hearing rumblings about it earlier today. But after less than a year, CKE Restaurants has indeed ended its relationship with David&Goliath, which had ...
Brands | TV Hardee’s Chicken Tenders Get a Personal Touch By Bob Marshall on Nov. 23, 2011 - 11:12 AM From the ever-prolific David&Goliath comes the above advert for Hardee’s, seemingly the agency’s millionth TV spot for CKE Restaurants since taking over the ad duties for the brand at the beginning of the year. Hey ...
Ad Biz | Brands | Digital LMFAO Overexposure Continues, This Time in Kia’s YouTube Dance-Off By Kiran Aditham on Sep. 21, 2011 - 2:30 PM Electro-hop duo LMFAO have already gotten a hell of a lot of mileage out of their “Party Rock” schtick and tracks like ” Party Rock Anthem,” but that doesn’t mean their onslaught is even close to comp ...
Brands | Campaigns | TV Hardee’s is Full of Bologna By Bob Marshall on Aug. 8, 2011 - 1:02 PM From David&Goliath and production company Smuggler comes a new series of TV spots for Hardee’s fried bologna biscuit. When D&G first picked up Hardee’s and Carl’s Jr.’s creative business at the begi ...